WE TAKE CARE OF OUR CLIENTS.
We're here when you need us the most.
Our products focus on providing our clients with financial security, peace of mind, and support when the unexpected happens.
WHY ROCK FINANCIAL?
Dedicated Agent Network.
Our dedicated and skilled agents work with you to identify the best products for you and your family. Your situation is unique, and your combined solution should be as well.
Products That Serve.
Our products help to protect you if and when the unexpected happens. Failing to plan is planning to fail, and we want to make sure you are always prepared.
Low Risk.
When it comes to insurance policies, the concern is always "what if you don't use it". Our products are different. If you don't use your policy, you get all of your premiums (minus claims) back tax free!
SUPPLEMENTAL INSURANCE AND LIFE INSURANCE
Cancer Insurance
Cancer impacts millions of Americans each year, and millions more are left feeling overwhelmed when the disease strikes a family member. 

At Rock Financial, our goal is to help free patients and their families from the worry and anxiety of dealing with the challenge of cancer. 

Our Supplemental Cancer plans pay benefits directly to our policyholders to help manage financial necessities that arise along the way.
Policy Benefits:
  •  First Occurrence Internal Cancer
  •  First Occurrence Skin Cancer
  •  Hospitalization
  •  Ambulance
  •  Radiation Planning
  •  Radiation and Chemotherapy
  •  Self-Administered Chemotherapy
  •   Special Treatment
  •  Surgery and Anesthesia
  •  Reconstructive Breast Surgery
  •  Second Surgical Opinion
  •  Bone Marrow Transplant and Donor
  •  Wellness Benefit
  •  Hospice
  •  Patient Transportation and Family Member Transportation
  •  Family Member Lodging
This insurance policy may not be available in all states and, where available, benefits will vary.
Intensive Care
You never know when a required stay in the intensive car unit related to severe illness or injury is going to be required for you. This coverage specifically focuses on this type of hospital stay.
Policy Benefits:
  •  Intensive Care Unit Confinement (Benefit doubles if confinement is due to a vehicular accident)
  •  Step Down Unit
  •  Ambulance
  •  Air ambulance
  •  Accidental death
This insurance policy may not be available in all states and, where available, benefits will vary.
Benefits are for Intensive Care Unit confinement only.
Heart Attack/Stroke Insurance
Our Heart Attack and Stroke Plan contains specific benefits geared toward addresses the out-of-pocket costs associated with a heart-related illness.
Policy Benefits:
  •  First Occurrence
  •  Hospitalization
  •  Ambulance
  •  Surgery & Anesthesia
  •  Healthy Heart Benefit
  •  Patient & Family Member Transportation
  •  Family Member Lodging
  •  Physical Therapy
  •  Heart Transplant
This insurance may not be available in all states and where available, benefits will vary. Benefits are for heart disease, heart attack and stroke only. 
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Hospital Indemnity
Long term hospital stays are never easy. 

Whether planned or unplanned, the stress can take a toll on your and your family.

Between the deductibles, coinsurance, and copayments; you can be left paying more than you originally thought.

Our Hospital Indemnity plan was specifically created to help offset those out-of-pocket expenses.

Like all of our policies, the benefits are paid directly to you, independent of any other coverage you may have.
This insurance may not be available in all states and where available, benefits will vary.
Accident Insurance
You never know when an accident is going to occur. That is why they are called "accidents"; but, while you don't when they will happen, you can be prepared for them.

Our motto is always to "expect the unexpected".

Our accident insurance plans can provide necessary coverage for bodily injuries that are a result of life's accidents.
Policy Benefits:
  •  Hospitalization
  •  Physical Therapy
  •  Ambulance
  •  Surgery & Fractures
  •  Emergency Treatment, Lacerations
  •  Accidental Death
  •  Dismemberment
  •  Significant Diagnostic Scans
  •  Observation Room
  •  Dislocation
  •  Concussion / Coma
This insurance may not be available in all states and where available, benefits will vary. Benefits are for injuries sustained in an accident only.
Life Insurance
We have designed two different plans that may help secure your family's future in the event of your premature death.

One of those plans is designed for the adults in your life; while the other plan is designed to protect an important child or children.

The ultimate goal of life insurance is to ease the financial burdens of your premature death on these loved ones.
Policy Benefits:
  •  Very SIMPLIFIED underwriting with NO medical exam required.
  •  Coverage is available in a variety of face amounts with immediate full face value.
  •  Rapid policy issue means that your coverage is effective immediately.
  •  Convenient billing, which includes automatic monthly deductions from your checking or savings account.
  •  Cash value that builds and can be used in the future for your family's financial needs.
This insurance may not be available in all states and where available, benefits will vary. Benefits are for injuries sustained in an accident only.
I want to say that I was thankful that we had Family Heritage Life Accident Policy when we received $2,100. This was paid prompt. We will keep this policy. Thank you for being there when we needed this coverage.
- Leotha D., Customer -
When I enrolled in the Family Heritage Life Cancer Plan 20 years ago I hoped I would never have to use it. Unfortunately, I had been diagnosed with cancer. I am very thankful for the courteous and quick response to my claim with payment to cover out-of-pocket medical expenses. It has given me financial relief and some peace of mind during this difficult time in my life.
- Rebecca G., Customer -
We were surprised and somewhat shocked when our representative came to our door and handed us our Return of Premium check for the amount of premiums we have paid in over the years. It really did happen!
- Terry J., Customer -
Don't be shy, get in touch.
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About
We provide supplemental insurance products that provide benefits about and beyond traditional health insurance.
Our Mission
Changing lives by protecting one family at a time.
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